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Macy's alters fitting rooms after 10 News Investigators report

5:07 AM, Nov 3, 2011   |    comments
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TAMPA BAY, Florida - The nation's second-largest department store chain, Macy's, says it has completed retro-fitting its fitting rooms after a 10 News Investigators report in July exposed customers' compromised privacy.

While it's illegal to secretly videotape inside fitting rooms in Florida, Macy's managed its loss-prevention by installing their privacy doors backward.

That means that any employee - or customer - standing up against the door can see inside.  But the person getting changed cannot see out.

The company had little reaction to the initial story, but when news outlets and customers from all over the county began seeing the report, Macy's responded to the building outrage.

In August, Macy's said it would change all fitting rooms across the country to better protect customers' privacy.  And, staying true to its word, Macy's says the retrofitting is now complete.

A spot-check of several stores around Tampa Bay showed fitting rooms that previously had backward-facing blinds had been recently renovated.

Another chain that admitted some backward-facing privacy blinds, Ann Inc., parent company of Ann Taylor and LOFT stores, has also retro-fitted many of its doors around the Tampa Bay area to better protect customers.  Unlike Macy's, the company said the few doors that were installed backward were accidents and there was never the intention of loss prevention.

Connect with 10 News Investigator Noah Pransky on Facebook at www.facebook.com/noahpransky or Twitter at www.twitter.com/noahpransky.  Send your story tips to noah@wtsp.com.

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