Plant City, FL-- A traffic crash took place just before 7 p.m. Tuesday night on Highway 39 south of Swilley Loop, and officials say one of the drivers passed away at the scene.
According to reports, the crash occurred when a 2011 Ford Fusion, driven by 81-year-old Eula Seeds of Lithia, crossed the center line and struck a southbound 1995 Ford Explorer head on.
The 81-year-old driver did not survive the crash, and officials say the driver of the Explorer, 27-year-old Heriberto Ruiz, suffered "non-incapacitating injuries."
The investigation continues.