Tampa, Florida -- A new airline will start flying to Tampa International Airport this summer, heading to a new city that could give you a lot of fresh vacation ideas.
What got the staff of Tampa's airport to wrap their business suits in flannel shirts Tuesday? The announcement of nonstop fights from Tampa to Seattle.
For the first time, Tampa Bay is connected nonstop to the Pacific Northwest.
After announcing the new daily direct flight -- on an airline that's also new to Tampa, Alaska Airlines -- Tampa leaders passed out samples of Seattle's beloved coffee.
That'll be a key part of the ad campaign trying to bring folks here from the northwest. Slogan: Sunshine is the new caffeine!
When the nonstop trips start this June, they'll serve a need that's already in place. TIA says 330 people already fly between these cities each day, but with no nonstop option.
Roundabout trips that now involve 12 or 13 hours of travel will be cut to five.
Are you going on vacation? Pick a place. Seattle is a huge hub for Alaska Airlines.
AAA Travel says it expects to double the number of people from Tampa Bay booking Alaska cruises.
And you will fly in style, too.
"They're renovating their cabins right now, putting new seats in the airplanes, putting in-seat power for every seat," said Justin Meyer, TIA's director in charge of landing new air service.
"They'll be the only U.S. airline that has WiFi and in-seat power."
The first flight takes off to SeaTac Airport from Tampa on June 20, 2014.
Alaska Airlines will be the second airline to fly to the west coast from Tampa. Right now, Delta also flies nonstop to Los Angeles.
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