file photo of a McDonald's restaurant in Palmetto, Florida
ATLANTA (WXIA) - This is one of those stories that brings to mind a lot of
expressions like, "What's good for the goose is good for the gander" or "practice what you preach."
It's a major public relations embarrassment for McDonald's that has shut down its employee website called the McResource Line.
Earlier this week, CNBC noticed that a vendor who operates the website
had put up a drawing of what looks like McDonald's food as an
"unhealthy choice" next to a drawing of a salad, sub sandwich and water
as a "healthier choice."
Another drawing of a burger, fries and soft drink warned that "eating
a diet high in fat puts people at risk for becoming overweight."
It's left the company with a bit of Egg McMuffin on their faces.
"I just think it's pretty funny; it's quite hilarious that they
stomped on their own foot," Mary Catherine Noa told our sister station WXIA 11 Alive News.
"It's interesting to put that about your own food on your own website," said nutrition student Anna Sinclair. "I don't think it's a very good move on McDonald's behalf," she added.
McDonald's has now shut down the McResource Line website, which says it's "under construction."
The company also posted a statement on the news release section of its main website:
"We have offered the McResource program to help our valued McDonald's
employees with work and life guidance created by independent third
party experts. A combination of factors has led us to re-evaluate, and
we've directed the vendor to take down the website. Between links to
irrelevant or outdated information, along with outside groups taking
elements out of context, this created unwarranted scrutiny and
inappropriate commentary. None of this helps our McDonald's team
members. We'll continue to provide service to our folks through an
internal telephone help line, which is how the majority of employees
access the McResource services."
This is just the latest snafu for the employee website, which was
earlier criticized for an out-of-touch employee budget plan and a guide
on how much to tip a pool cleaner, housekeeper or an au pair.
It's also sparked a discussion about healthier fast food.
"They've gotten healthier over the years, they do have more healthy
choices... but it does seem hypocritical to not be promoting their own
food," said Beth Hudson.
"Hopefully before they take it away, some of the employees got the
gist of the message before it was too late and McDonald's pulled it back, because the message is absolutely correct," said Laura Feuer.
Physician Laura Ambodi told 11 Alive, "I don't think it's a bad
thing; I think that if the media hadn't gotten hold of it, they probably
would have left it on and then made some other changes."
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