Tampa, FL -- Summer is synonymous with going to the movies and 80 years ago, moviegoers starting flocking to the drive-in movies in droves. But since the 1960's, places to park and watch a flick have plummeted 90 percent.
One of the challenges which could move these attractions closer to extinction is the switch from old fashioned film to digital projection which costs about $70,000 per projector.
Bay area theaters like the Ruskin Family Drive-In have started making the switch.
Automaker Honda is launching a campaign to raise awareness about the digital switch and is even giving away five projectors in their Project Drive-In contest. It runs through early September.
Click here for a link to vote for your favorite theater in the Honda Project Drive-In Contest.