Denver, Colorado (CBS News) -- With names like Buds and Roses, Peanut Budda Buddah, and Jolly Lolly, edible marijuana isn't always taken seriously. But the pot can be potent, and sales are soaring in Colorado and keeping up with demand has been tough at Colorado Wholesale Distribution.
The Denver company, known as CWD, specializes in edible marijuana products, like candy and tea. Sales have tripled since recreational pot became legal last month with new users driving the market.
"They're unfamiliar with, maybe, what they're getting into, and they'd much prefer, I think, to eat something as opposed to smoke it," explained Steve Troiano of CWD.
CWD delivers to a growing number of recreational pot retailers including Sacred Seed where the doorbell hasn't stopped ringing in weeks.
Some people prefer edibles over smoking, like one 24-year-old who says, "It's nice to go to sleep to."
But there's concern pot products that look like candy can be dangerous in children's hands. A new study shows a dramatic increase in the number of children hospitalized warning, "...kids can't distinguish between products that contain marijuana and those that don't."
Colorado has tightened its laws requiring edible pot products to come in child-proof opaque containers.
Fight for a Bill:
-Medical pot has enough signatures for ballot
-FL Supreme Court oks medical marijuana initiative for Nov. ballot
-Medical marijuana bill filed in Florida
-Is marijuana more dangerous than alcohol?
-Sanjay Gupta: I was wrong about weed
-Medical marijuana initiative could help Dems in governor's race
-Gov. Scott will vote against medical marijuana
-Medical marijuana gets traction in the Deep South
-Did he inhale? Rubio won't say whether he ever smoked marijuana
-Debate hits Sarasota: Sheriff vs. John Morgan
The Business Side:
-Cannabis College opens in Tampa
-New guidelines help banks deal with marijuana business
-Marijuana stocks light up the market
-Recreational pot sales: Where the grass is much greener
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