10News WTSP and Feeding Tampa Bay are teaming up to help feed needy families. As many as 250,000 children in our area suffer from hunger and the problem is especially critical during the summer months, because they are not getting meals at school.

How you can help!

Businesses, schools, churches, charitable groups, and individuals can all participate by donating to Cereal for Summer.

Pick up a large collection box and smaller transport boxes from Feeding Tampa Bay ( 4702 Transport Drive, Building 6, Tampa) or from 10News (11450 Gandy Boulevard, St. Petersburg). We’d also encourage you to become a collection site for the community. Get your employees and customers involved!

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Be like Glen and Millie Ford of Tampa and help Cereal For Summer reach its goal for breakfast items so no kid goes hungry.

What can I donate?

  • Dry cereal – boxes or bags (Think Nutritious!)
  • Cereal/Breakfast Bars
  • Pop Tarts
  • Oatmeal
  • If bringing cereal to one of our collection sites is difficult, donate with your dollars! CLICK here to donate

When is the Cereal drive?

Cereal for Summer will begin on Monday, April 4 and conclude on Friday, May 6.

We plan on having a final push for donations on May 6 at the 10News studios where our anchors will receive donations from the public and participating groups. This would be a great day to have your donations or check presentation videotaped for our newscast and website!

Donations will also be accepted at Feeding Tampa Bay during the drive and if you have a very large amount, you can arrange with Feeding Tampa Bay for pickup. Make sure you reference Cereal for Summer. 813-254-1190

We will also have an awards luncheon at Feeding Tampa Bay offices on Tuesday, May 10 to thank the groups and individuals with the largest amount of donations.

Your Recognition!

10News will be reporting extensively on Cereal for Summer every step of the way. There are opportunities for mentions on newscasts, our website, and on social media.

Hint: A large amount of boxes at your business makes for great video in our newscasts. The more involved you are—taking selfies while donating boxes etc.—the easier it will be for 10News to promote you on Facebook and Twitter. #CerealForSummer

How do I sign up?

Contact: Kathryn Bursch/10News WTSP 727-577-8508 or kbursch@wtsp.com

Cereal for Summer collection sites:

  • 10News, 11450 Gandy Boulevard, St. Petersburg
  • Feeding Tampa Bay, 4702 Transport Drive, Building 6, Tampa
  • Sonny’s BBQ, 4385 Park Boulevard North, Pinellas Park
  • Sonny’s BBQ, 3650 Tyrone Boulevard North, St. Petersburg
  • Sonny’s BBQ, 3611 U.S. Highway 98 North, Lakeland
  • Sonny’s BBQ, 5910 South Florida Avenue, Lakeland
  • Sonny’s BBQ, 1102 Goldfinch Drive, Plant City
  • Sonny’s BBQ, 5324 Bruce B. Downs Boulevard, Wesley Chapel
  • Sonny's BBQ, 10010 East Adamo Drive, Tampa (Brandon)
  • Sonny’s BBQ, 15412 North Dale Mabry, Tampa (Carrollwood)
  • Sonny’s BBQ, 724 Cypress Village Boulevard, Sun City Center
  • Sonny’s BBQ, 30503 US Highway 19 N., Palm Harbor
  • Sonny’s BBQ, 2250 Seminole Boulevard, Largo
  • Sonny’s BBQ, 5130 Little Road, New Port Richey
  • Hudson’s Furniture, DeSoto Square Mall, 303 301 Blvd West, Bradenton
  • Hudson’s Furniture, 1609 W, Brandon Blvd., Brandon
  • Hudson’s Furniture, 28342 US 19 North, Clearwater
  • Hudson’s Furniture, 4955 South Florida Avenue, Lakeland
  • Hudson’s Furniture, 8030 N. Dale Mabry Highway, Tampa
  • Hudson’s Furniture, 9001 US 19 North, Pinellas Park
  • Hudson’s Furniture, 8796 South Tamiami Trail, Sarasota
  • Gold & Diamond Source, 3800 Ulmerton Road, Clearwater
  • St. Petersburg Police Station, 1300 1st Ave. N., St. Petersburg
  • St. Petersburg City Hall, 175 5th St. N., St. Petersburg
  • Clearwater Police, 645 Pierce St., Clearwater
  • Gold & Diamond Source, 3800 Ulmerton Road, Clearwater
  • Gateway Barber Shop, 6545 4th St., St. Petersburg
  • Tampa Bay Beaches Chamber of Commerce, 6990 Gulf Blvd., St. Pete Beach
  • Top Golf, 10690 Palm River Road, Tampa
  • USAmeriBank, 1125 East Bay Drive, Largo
  • AVI-SPL, 6301 Benjamin Rd #101, Tampa
  • Sabai Asian Bistro, 2454 N McMullen Booth Rd #205, Clearwater, FL 33759.
  • Pinellas County Sheriff's Office, 10750 Ulmerton Road, Largo
  • X-Force Body, 35567 US 19 North, Palm Harbor

BONUS: Free or discounted Tampa Bay Rays ticket with donation at April 17 home game.

Fans attending the April 17 game between the Chicago White Sox and Tampa Bay Rays and who bring one box of cereal to Tropicana Field will be eligible to receive ONE free ticket to a future weekday game or $10 off a future weekend game.

Fans who bring a box of cereal to the April 17 game between the White Sox and Rays will receive either ONE free ticket to a future weekday game or $10 off a future weekend game.
Fans who bring a box of cereal to the April 17 game between the White Sox and Rays will receive either ONE free ticket to a future weekday game or $10 off a future weekend game.